Freelancing 101
The Riches are in the Niches
Be a ‘specific’ not a ‘generality’ in customer’s eyes.
As a freelancer, carving out a niche for yourself can be a game-changer.
It highlights who you are, what you do and allows you to hone your skills to a high degree, making you stand out from the crowd.
Your niche is probably at the intersection of your passion, expertise, and market demand.
Sometimes freelancers think that specialising is limiting your market.
Specialization isn’t about limiting your potential. - It is about honing it.
When you specialize, you become the ‘go-to’ expert in a particular domain.
Currently, the niches in coding are:
- Machine learning
- Block Chain
- LLM
- Data Analysis
- Application of AI to all fields
- AI Prompt Engineering
Each of these offers a lucrative niche and clients are seeking specialists in these areas for complex projects.
We can identify this by looking at trending topics on key social media.
What is a niche you can focus on the maxiise your income?
Focusing your coding prowess on a specific sector, you can command higher rates, enjoy a clearer marketing message, and face less competition.
To find a niche, assess your skills and passions, then research to identify where there’s a healthy demand.
Remember, in a world of ever-evolving tech, specialization isn’t a luxury, it’s critical to long-term success.