Why WordPress is a great choice for your business website

The value of the internet is connectivity and information.
Your website needs to be a good source of information about your business. Which requires it to be a good tool for presenting your content.

There are several ways that your website can deliver information from a very basic static site to a fully comprehensive business solution with products and services provided online.

No matter how you use a website to support your business, WordPress can offer a solution.

What is WordPress?

WordPress is an open-source, free website creation tool and content management system.
It is written in the programming language called PHP which has been in use since 1994. Which means it is mature and robust with many users
WordP has been around since 2003 making is also very mature and robust with many updates. It is estimated to be the chosen web platform for some 25% of the internet.

How flexible is it?

WordPress is very flexible As well as the core software there are many thousands of plugin extensions that enhance your website. And if you can’t get the result you want, PHP code, HTML, CSS and javascript can be used to create the effects you want.

How easy is it to use?

A very basic WordPress is easy to deploy and change. The more complex you want your site to be the more you will need to know. But it isn’t complex to use WordPress and it isn’t difficult to find help if you need it.
And the growth of WordPress page builders has placed the building of a website very much into the hands of the competent and educated individual.

Doesn’t flexibility mean complexity?

The answer here is both yes and no. The flexibility is gained by clever people building the core code and plugins that hide the complexity away from the normal user. But if you want to do something that exceeds what the coders have created, you might need to find help.

Is it expensive?

The core software of WordPress is free, as are many of the plugins and themes. There are pricing models that offer you basic capabilities and then have a pricing model for the ‘pro’ solution as a money-making endeavour for the coders (we all need to eat!). But often these upgrades are not expensive and provide great value for money if you need something a little more sophisticated from your website.

What can WordPress do?

This is the wrong question. The actual question is what can’t it do! WordPress is capable of running a very basic website and extensible to deliver a complete business intranet or Learning Management System. It is used for E-commerce shops and online catalogues. You can use it to build applications and run your online forums.
But…with any general-use tool, there are some drawbacks. WordPress may not be the ideal solution for every situation even if it offers one option. WordPress does have a large overhead

Is it secure?

No system is invulnerable but provided you follow some simple but effective security precautions then your site is likely to remain secure.

Conclusion

Overall WordPress offers a great first set (and potential) last step in building your web presence. Simple enough to deploy in a few minutes, highly flexible to meet your needs and extensible to deliver the most complex of internet solutions.

I highly recommend you try it!
After all, you don’t need to buy it so what do you have to lose?